Berkley Gulp! Alive Jerk Shad 5'' Chart Pepper Neon 1 Pint Oct Special Easy-to-apply liquid formula

Easy-to-apply liquid formula

Lifelike baitfish profile with optimized nose for rigging jig heads

5+1 ball bearing system provides smooth retrieval

D2 Gear Design™

The Blackout Series Components are donned in a sleek and stealthy obsidian and charcoal colorway that only adds to the appeal of this deadly fishing machine

Berkley Gulp! Alive Jerk Shad 5'' Chart Pepper Neon 1 Pint Oct Special Easy-to-apply liquid formulaThe Berkley Gulp! Alive Jerk Shad couples a classic wounded baitfish action with Berkley's legendary Gulp! scented formula to provide a universal appeal to game fish in all inshore waters. The Jerk Shad's long slender body and split tail create an erratic darting action when twitched that will appeal to any predatory game fish you can think of. The Jerk Shad is most effectively deployed on a weighted swimbait hook or jig head, but also excels when