It's Glow Prime Radiant Primer best seller smokey effects for a softer

smokey effects for a softer feel

Made with long-lasting and pigmented formulas

contouring colour to suit your skin tone

No need to wash hands

buttery shades blend effortlessly into the skin as you sculpt with deeper tones and add a flirty flush with the brights

It's Glow Prime Radiant Primer best seller smokey effects for a softerW7's It's Glow Prime is the perfect priming formula for a natural & glowy makeup base. With a smooth and silky texture, this formula leaves the skin with a faux filter finish that blurs imperfections and boosts your natural complexion. This peach champagne formula blends out leaving a sheer, radiant coverage that can be worn alone or under your favourite foundation.