BILL LEWIS HAMMER-TRAP 5/8 OZ / PURPLE NURPLE ELITE TECH The original ice fishing glove

The original ice fishing glove

while the compact size of the SLX MGL 70 makes it a perfect reel for light-line applications as well as flipping and pitching

Efficiency can make a day of ice fishing more successful

the ION Alpha is the lightest 40V series of augers in the world—as much as 40% lighter than the competition

multiple versions of two-rod holders

BILL LEWIS HAMMER-TRAP 5/8 OZ / PURPLE NURPLE ELITE TECH The original ice fishing gloveFeatures: The all new Bill Lewis Hammer Trap 2. 5 Inch Lipless Crankbait is the latest addition to the lipless category and builds on the brand's 50 year legacy in the category! Hammer Trap showcases a distinctive hammering action during retrieval that not only rocks the rod tip but also activates Tri Tone sound chambers. On the retrieve, the Hammer Trap exhibits a fluttering action when stopped, adding an additional dimension to its appeal, combined